Playboy To Relocate HQ To Miami Beach, Build 'Iconic' New Club

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Playboy To Relocate HQ To Miami Beach, Build 'Iconic' New Club
 
Published Friday, August 29, 2025 11:00 am
by Chloe Gallivan

This is a summary

"Playboy, six months after issuing its first print edition in five years, is ditching its Hollywood home for the glitz of Miami Beach.

The men’s media and lifestyle magazine is relocating its global headquarters from California to Miami Beach and plans to open a new club format in the city, Playboy CEO and President Ben Kohn said Tuesday on an earnings call.

Playboy signed a 20K SF lease for the penthouse of the Rivani Miami Beach building and is expected to move in next year, the landlord announced. Rivani, which announced its rebrand from Black Lion Investment Group in the same press release, is spending $100M renovating the building. "

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Playboy To Relocate HQ To Miami Beach, Build 'Iconic' New Club | Bisnow

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Playboy To Relocate HQ To Miami Beach, Build 'Iconic' New Club | Bisnow

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