Digital Brands Group enacts reverse stock split, gas prices up again

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Digital Brands Group enacts reverse stock split, gas prices up again
 
Published Friday, July 31, 2026 11:00 am
by Retail Dive Staff

This is a summary

"The company will implement a 1-for-40 split to comply with Nasdaq rules and the price of oil topped $100 per barrel this week.

It’s been another week with far more retail news than there is time in the day. Below, we break down some things you may have missed during the week and what we’re still thinking about. 

From At Home’s Halloween collections to Beyond Yoga’s high-sweat performance line, here’s our closeout for the week."

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Digital Brands Group Enacts 1-for-40 Reverse Stock Split for Nasdaq Compliance | Retail Dive

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Digital Brands Group Enacts 1-for-40 Reverse Stock Split for Nasdaq Compliance | Retail Dive

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Digital Brands Group enacts reverse stock split, gas prices up again

Digital Brands Group Inc. (NASDAQ: DBGI) announced a 1-for-40 reverse stock split of its common stock, effective July 24, 2026, at 12:01 a.m. Eastern Time, designed to raise the closing bid price of the company's stock above the $1.00 mark required for continued Nasdaq listing compliance. The stock currently trades at $0.64, down 93.56% over the past year, highlighting the urgency of the compliance measure. The reverse stock split will reduce outstanding common stock from approximately 23 million shares to approximately 575,000 shares, with every 40 shares of common stock automatically reclassified into one new share. In response to shareholder concerns, Digital Brands Group canceled 7.1 million pre-funded warrants and saw the expiration of 9.6 million cash warrants, eliminating a total of 16.7 million warrants.

Trump imposes new tariffs on 60 countries

The Trump administration imposed new tariffs of 10% to 12.5% on 60 U.S. trade partners, citing their alleged "failure to impose and effectively enforce" bans on forced-labor practices in trade with the U.S. The new tariffs took effect at 12:01 a.m. Friday, effectively replacing Trump's temporary 10% global tariffs that expired at the same time. The 60 affected countries account for 99% of U.S. imports, with tariff rates tiered at 10% for countries that adopted at least some forced-labor restrictions and 12.5% for those that have not. The administration used Section 301 of the Trade Act of 1974 for legal authority, a slower and more procedural approach requiring formal investigation, public comment, and official findings before tariffs can be imposed, in contrast to the Supreme Court-rejected International Emergency Economic Powers Act that previously allowed near-overnight tariff implementation.

KFC closed 300-plus U.S. stores in past year

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